24–27 April 2028  •  Atlanta, GA

Sponsorship Opportunities

Powering Visibility. Driving Results.

At IEEE PES T&D, your brand takes center stage in front of thousands of key players shaping the future of energy. With more than 18,000 professionals from over 80 countries, this is where ideas turn into partnerships—and visibility turns into real ROI.

Whether you’re looking to generate leads, increase brand recognition, or align with technical programming, our sponsorship opportunities are designed to deliver maximum impact.

Advertising & Sponsorship Opportunities Below

Explore all available advertising & sponsorship packages, pricing, and custom branding options below.

Advertising Opportunities

Please note: Advertising opportunities do not include the additional sponsor benefits.

Show Floor Pocket Map

$3,500 | 4 Available 

The printed floor map is one of the most utilized navigation tools for attendees. Place your advertisement in this printed piece that attendees are actively using to find exhibits, drive them to yours with an advertisement!

Sponsorship includes:

  • 1 ad (size: 4″x3″) placed on the border of the printed map and handed out onsite

Program Guide: Interior Ad

$4,000 | 8 Available

Reach attendees with your message when they need it most through a Full-Page Advertisement in the official IEEE PES T&D Onsite Guide. As the go-to resource for schedules, exhibit hall information, and event details, the Onsite Guide is referenced throughout the conference, providing valuable exposure to a highly engaged audience.

A full-page ad allows your company to highlight products, services, booth activities, or special events while keeping your brand top-of-mind during the attendee experience.

Sponsorship Includes:

  • One full-page advertisement in the official Onsite Guide
  • Exposure to attendees throughout the event
  • Opportunity to promote products, services, demonstrations, or networking events
  • Increased visibility among industry professionals and decision-makers

Program Guide: Back Cover Ad

$5,500 | Exclusive

The Onsite Guide Back Cover Ad offers a highly effective way to reinforce your event presence, drive booth traffic, and connect with attendees throughout the conference. The back cover allows your company to highlight products, services, booth activities, or special events while keeping your brand top-of-mind during the attendee experience.

Sponsorship Includes:

  • One back cover advertisement in the official Onsite Guide
  • Exposure to attendees throughout the event
  • Opportunity to promote products, services, demonstrations, or networking events
  • Increased visibility among industry professionals and decision-makers

Pre-Show Planner (Digital): Full Page Ad

$4,000 | 4 Available

Build awareness before attendees arrive by placing your message in the official IEEE PES T&D Pre-Show Planner (PDF format). This full-page digital advertisement provides an opportunity to showcase your brand, products, services, or booth activities to attendees as they plan their event experience and identify companies they want to visit.

Distributed prior to the conference, the Pre-Show Planner helps drive booth traffic, increase brand recognition, and position your company top-of-mind before the show begins.

Sponsorship Includes:

  • One full-page digital advertisement in the official Pre-Show Planner
  • Exposure to all registered and prospective attendees via email and the website.
  • Opportunity to promote products, services, demonstrations, or special events
  • Enhanced brand visibility during attendees’ planning process

Sponsor Benefits

In addition to the specific benefits included with each package below, all 2028 IEEE PES T&D sponsors receive:

SPONSOR PACKAGES

Digital Communications

Mobile App Title Sponsor

$25,000 | Exclusive

As the exclusive mobile app sponsor, your brand integrates directly into the primary tool attendees use to navigate schedules, view session details, and map out the expo floor.

This premium digital real estate puts your message on attendee screens every time they check their devices, delivers constant engagement throughout the event, and locks out industry competitors.

Sponsorship includes:

  • Logo prominently displayed on mobile app splash screen.
  • Logo/name on app navigation header/footer.
  • (1) on-site push notification.
  • (1) rotating in-app banner ad.


Recognition in:

  • On-site and digital show signage.
  • Pre-show emails promoting the app

Mobile App Push Alerts

$3,500 | 6 Available 

Cut through the digital noise and reach your target market instantly by delivering your message directly to attendee devices at key moments during show hours.

This direct-to-device feature allows you to capture immediate focus, promote an upcoming session, and drive real-time traffic to your booth

(1) Sponsored push notification sent to all users via the mobile app

Mobile App Banner Ads

$2,500 | 4 Available

Secure a premier banner position built directly into the mobile app dashboard.

This consistent placement loops your message continuously on user screens, captures high-intent clicks, and drives organic mobile traffic straight to your booth or corporate website as decision-makers navigate the event footprint.

(1) Rotating in-app banner ad, clickable to sponsor URL or content. Displayed in high-traffic sections of the mobile app.

Social Media Posts

$3,000 | 10 Available

Amplify your brand through IEEE PES T&D’s official social media channels. This sponsorship includes one branded post on Facebook, LinkedIn, and X, featuring your custom messaging and/or creative to promote your company, booth, product, or event.

SPONSOR PACKAGES

Education & Thought Leadership

Tuesday Opening Session

$25,000 | Exclusive
Position your brand at the forefront of IEEE PES T&D by sponsoring the Opening Session, where attendees gather to hear from industry leaders and kick off the conference experience.

Sponsorship Includes:

  • Exclusive “Presented by [Sponsor]” branding on Opening Session signage, digital promotions, and event agenda
  • Opportunity to introduce the keynote speaker (90-second maximum) and have a video playing for attendees as they walk in
  • Recognition in a social media post promoting the session
  • Featured in a mobile app push notification
  • Opportunity to distribute branded giveaways or promotional items to attendees

This high-visibility sponsorship aligns your company with one of the conference’s most anticipated and well-attended programs, creating a memorable first impression with attendees.

Exhibit Hall Stage Sponsor

$50,000 | 2 Available (Exclusive by Stage)
Position your brand at the center of industry conversations by sponsoring one of the IEEE PES T&D Stage. This premier sponsorship opportunity provides prominent visibility on a dedicated stage where attendees gather to learn about emerging technologies, innovative solutions, industry trends, and best practices shaping the future of power and energy.

As the Stage Sponsor, your company will receive exclusive branding across the stage environment, reinforcing your leadership and commitment to advancing the transmission and distribution industry. Your brand will be prominently featured before, during, and after presentations, ensuring repeated exposure to a highly engaged audience of utilities, engineers, decision-makers, and industry influencers.

Sponsorship includes exclusive branding as “[Stage Name] Sponsored by [Company]” in:

  • On-site signage at the stage
  • Mobile app, digital & printed schedule, pre-show planner & program guide
  • Stage session listings & descriptions on website
  • Logo on session holding slide (pending AV allowances)

Sponsorship also includes:

  • Opportunity to present one 45-minute session (1 per day x 3 days = 3 sessions)
  • Opportunity to introduce featured speaker (1 per day x 3 days = 3 intros)
  • Recognition in social media post mentioning stages
  • Opportunity to provide a branded handout or digital resource via app or QR code at the stage.

The IEEE PES T&D Stage Sponsorship offers a unique platform to elevate brand awareness, demonstrate industry leadership, and connect with professionals driving the future of the electric power and energy sector.

Booth Presentation Promotion Package

$1,500 | 25 Available

A dedicated opportunity for exhibitors to promote booth presentations, product demonstrations, and educational sessions to attendees through official IEEE PES T&D event channels.

Sponsorship Includes:

  • Inclusion of exhibitor-hosted sessions in the official Exhibitor Innovation Showcase schedule
  • Session listings on the event website and mobile app
  • Enhanced visibility for booth presentations and demonstrations
  • Opportunity to drive attendance and engagement at your booth

This sponsorship helps attendees discover valuable exhibitor-led content while increasing awareness, traffic, and participation in your booth programming.

SPONSOR PACKAGES

Networking & Community

Opening Reception Sponsor

$50,000 | Exclusive
Kick off IEEE PES T&D with one of the event’s premier networking opportunities. The Opening Reception Sponsorship positions your brand at the center of the attendee experience as industry professionals gather to reconnect, make new connections, and explore the latest innovations on the exhibit floor. As the sponsor, your company will receive prominent visibility throughout the reception, aligning your brand with the energy, excitement, and engagement of the event’s official opening celebration. Sponsorship includes:
  • Recognition in all pre-show and on-site promotion of the opening reception (website, app, printed program).
  • Logo included in on-site signage at reception entrances, bars, and key areas; reception listing in mobile app and schedule.
  • Branded drink tickets or cocktail napkins (sponsor provided or co-branded, upon approval).
  • Sponsor logo projected or displayed prominently during the event.
  • Option to provide a branded takeaway (e.g., koozies, LED accessories, etc.).
  • One push notification day-of: “Join us at the PES T&D Opening Reception tonight, sponsored by [Company Name]”.
  • Recognition in post-event thank-you email or recap.
  • Lead list of opt-in attendees who RSVP or scan in, if applicable.
The Opening Reception Sponsorship offers an impactful way to build brand awareness, create meaningful connections, and make a strong first impression that lasts throughout the event.

Power Hour Sponsor

$3,000 | Multiple Opportunities

Become the centerpiece of one of the event’s most popular networking experiences with the Power Hour Bar Sponsorship. This opportunity puts your brand in front of attendees as they gather to connect, unwind, and build valuable industry relationships during the Power Hour reception.

As the sponsor, your branding will be prominently displayed at the bar, creating a welcoming and memorable environment while maximizing visibility among a highly engaged audience.

Sponsorship includes:

  • (1) Branded bar in or near the sponsor’s exhibit booth, driving direct foot traffic to your booth.
  • “Power Hour Networking Reception Sponsored by [Company]” recognition in/on: Event website, Schedule, Email messaging promoting power hour, Mobile app.
  • Inclusion in onsite power hour signage throughout the exhibit hall.
  • Signage/recognition on the sponsor’s bar cart.
  • (1) Push notification day-of: “It’s time for Power Hour! Join us on the show floor!” with link to a longer message listing all sponsors with booth numbers.
  • Inclusion in social media post(s) promoting the Power Hour
SPONSOR PACKAGES

On-Site Activations & Immersive Experiences

T&D Networking Bingo

$2,500 | 24 Available

Be part of one of the event’s most popular attendee engagement activities. Networking Bingo drives attendees across the show floor, encouraging meaningful interactions and visits to participating booths.

As a sponsor, your brand will be prominently featured throughout the game, with your booth highlighted as an official bingo destination.

Sponsorship Includes:

  • Networking Bingo sponsor recognition
  • Logo placement on game materials and prize signage
  • Promotion through attendee communications and social media
  • Opportunity to provide branded prizes or giveaways


This interactive sponsorship boosts visibility, increases booth traffic, and creates memorable attendee connections.

Puppy Lounge Sponsor

$30,000 | NEW

Bring smiles to the show floor by sponsoring the Puppy Lounge, a popular attendee destination designed to help guests relax, recharge, and enjoy some stress-relieving puppy time during the event.

As the exclusive sponsor, your brand will be prominently featured throughout the lounge, creating a memorable and positive association with one of the conference’s most talked-about experiences.

Sponsorship Includes:

  • Exclusive branding throughout the Puppy Lounge
  • Logo placement on lounge signage and entrance graphics
  • Recognition in the mobile app and event materials
  • Opportunity to provide branded giveaways


This feel-good sponsorship delivers high attendee engagement, strong foot traffic, and a lasting connection between your brand and one of the event’s most memorable attractions.

Energize Lounge Sponsor

$20,000 | NEW

Give attendees a chance to relax and recharge while keeping your brand front and center. The Energize Lounge offers complimentary chair massages in a comfortable setting, providing a welcome break between sessions, meetings, and exhibit hall visits.

Sponsorship Includes:

  • Exclusive branding throughout the Power Pause Lounge
  • Logo placement on lounge signage and massage stations
  • Recognition in the mobile app and event materials
  • Opportunity to provide branded giveaways

This popular sponsorship creates a positive, memorable brand experience while driving traffic and attendee engagement.

SPONSOR PACKAGES

Attendee Amenities & Hospitality

Exhibit Hall Lunches

$15,000 | 3 Available (Exclusive By Day)

As the exclusive sponsor of one of three exhibit hall lunches, you’ll receive:

  • Sponsor logo on tent cards placed on catering/lunch tables.
  • Sponsor inclusion on signage (22″x28″) placed near lunch areas.
  • Opportunity to place a pre-approved branded item at each table (1 per table). Sponsor to provide.
  • Sponsor recognized as the official T&D lunch sponsor on the T&D website and online floor plan.
  • Sponsor logo included in all pre-marketing email mentions of T&D lunch.

Coffee Break Sponsor

$8,500 | 3 Available (?)

Fuel the event’s attendees. This premier hospitality partnership aligns your brand with the morning rush, keeping your company top of mind as attendees charge up for the day. Sponsors are highly encouraged to staff the break area, providing a direct opportunity to meet and network with attendees as they gather.

Sponsorship includes:

  • Recognition as the coffee sponsor in that day’s show daily email to all attendees.
  • Sponsor logo on schedule where coffee break is mentioned.
  • Sponsor logo on napkins and coffee sleeves.
  • Thank you to sponsor “tabletop” signage at coffee break stations with QR code to sponsor website/content.

Power Lounge

$25,000 | NEW

Position your brand as the place to recharge at IEEE PES T&D. The Power Lounge provides attendees with a dedicated space to relax, recharge devices, and connect with peers between sessions and meetings.

Sponsorship Includes:

  • Exclusive branding throughout the Power Lounge
  • Logo placement on charging stations, lounge signage, and seating areas
  • Recognition in the mobile app and event materials
  • Opportunity to provide branded giveaways or lounge enhancements

This high-traffic sponsorship keeps your brand visible while attendees power up, network, and take a break throughout the event.

Wi-Fi Sponsor

$50,000 | Exclusive

Connect your brand with every attendee as the exclusive Wi-Fi Sponsor. Create a custom Wi-Fi password and welcome users with a branded splash page each time they access the conference network. With daily logins required, attendees will see your brand multiple times throughout the event.

Sponsorship Includes:

  • Exclusive conference Wi-Fi sponsorship
  • Custom sponsor-branded Wi-Fi password
  • Branded splash page displayed before network access
  • Daily attendee logins for repeated brand exposure
  • Recognition as the official Wi-Fi Sponsor

A high-impact sponsorship that keeps your brand visible every day of the event.

Headshot Lounge

$25,000 | Exclusive

Anchor your brand to the most popular interactive hub at the event. Sponsoring the Headshot Lounge creates an immediate destination that draws a continuous stream of attendees looking to refresh their professional digital presence. As a certified traffic driver, this activation gives your team extended face-to-face dwell time with engaged prospects while they wait for their session with a professional photographer, ensuring your company is directly associated with a high-value, career-boosting takeaway.

Sponsor recognition includes:

  • (1) show daily email
  • (1) push alert promoting lounge ‘sponsored by’
  • Opportunity for one (1) sponsor giveaway at the headshot lounge
  • Lounge co-branded with sponsor logo on photo area signage.
  • Sponsor branding on photo confirmation email receipt to attendees.
  • Lead retrieval (if applicable)

Volunteers Sponsor

$10,000 | NEW

Align your brand with exceptional attendee service as the official Volunteer Sponsor. IEEE PES T&D volunteers provide accessibility and concierge support throughout the event, assisting attendees in high-traffic areas and helping create a seamless conference experience.

Sponsorship Includes:

  • Logo placement on volunteer high-visibility shirts with the IEEE PES T&D branding
  • Brand exposure in key attendee traffic areas throughout the event
  • Recognition as the official Volunteer Sponsor
  • Association with attendee support, accessibility, and customer service initiatives

This high-visibility sponsorship keeps your brand front and center while demonstrating your commitment to enhancing the attendee experience.

SPONSOR PACKAGES

Branding & Signage

Meter Panels (Double-Sided)

$4,000 per panel | Multiple Available

This classic, vertical signage asset acts as a structural beacon on the busy show floor, giving you two distinct canvas areas to display your corporate message. Placed in high-density corridors where attendees naturally walk, wait, or network, it ensures your company identity is captured from both vantage points without taking up a massive footprint.

Dual-Sided Real Estate: Maximizes exposure by printing your custom creative assets on both sides of the sign.

Proportional Footprint: Delivers an elegant, vertical half-meter by 87-inch freestanding structure.

Turnkey Delivery: Show Management fully coordinates the production, strategic placement, and on-site installation within prime venue concourses.

Hotel Key Cards

Call For Details

Secure the first and last impression of the day. Sponsoring the official hotel key cards keeps your brand at the fingertips of attendees through a highly personal touchpoint that goes everywhere they go, establishing a constant presence well outside the convention center walls.

These custom key cards feature your dedicated graphics and are distributed exclusively to all event attendees staying within the official housing blocks at the XX host hotels.

Aisle Signs

$35,000 | Multiple Available

Put your brand directly in front of attendees at one of the most visible touchpoints throughout the event. The Aisle Sign Sponsorship provides exclusive branding on aisle markers strategically placed throughout the exhibit hall, helping guests navigate the space while reinforcing your company’s presence.

As a sponsor, your logo and/or custom message will be prominently displayed on aisle signs, ensuring repeated exposure as attendees move between booths, sessions, and networking areas. This high-visibility opportunity increases brand recognition, drives traffic to your exhibit, and positions your organization as a key supporter of the event experience.

Shuttle Bus Advertising

$50,000 Exclusive | $4,000 Stop

Put your brand in front of attendees throughout the event with the Shuttle Bus Sign Sponsorship. Your company logo and QR code will be featured on signage displayed on the front of official conference shuttle buses, providing high-visibility exposure as attendees travel between event venues and hotels.

Sponsorship Includes:

  • Company logo and QR code on bus stop signage
  • Logo on all the shuttle signage and in the hotels
  • The logo on the busses as well
  • Repeated attendee exposure throughout the event
  • Opportunity to drive traffic to your booth, website, or promotion
  • Recognition as the official Shuttle Bus Sign Sponsor

A simple, effective way to increase brand visibility and connect attendees directly to your company.

Lanyards

$50,000 | Exclusive

Put your brand around the neck of every attendee with the highly visible Lanyard Sponsorship. Distributed at registration and worn throughout the event, lanyards provide continuous exposure and make your company one of the most recognized brands at the conference.

As the exclusive sponsor, your logo will be prominently featured on the official event lanyards, creating thousands of impressions as attendees navigate sessions, the exhibit hall, networking events, and meetings.

Sponsorship Includes:

  • Exclusive branding on official event lanyards
  • High-visibility exposure throughout the conference
  • Distribution to attendees at registration
  • Recognition as the official Lanyard Sponsor in applicable event materials

This premium sponsorship delivers consistent brand visibility and associates your company with an essential part of the attendee experience.

Conference Bags

$50,000 | Exclusive

Become the most visible brand across the entire event footprint. As attendees pick up their essential materials at registration, your company’s logo accompanies them throughout every session, exhibit floor meeting, and after-hours networking event.

Production features co-branded placement of your corporate logo alongside the official T&D branding. Show Management handles all logistics, including sourcing, manufacturing, shipping, and distributing the bags directly to attendees at registration.

SPONSOR PACKAGES

Convention Center Branding

Banners

Multiple Options Available

Establish an undeniable presence with large-format onsite banners that anchor your company at the center of T&D. These premier structural placements provide maximum visibility, command the attention of passing buyers, and secure top-of-mind authority among key industry decision-makers looking to connect with market leaders.

Escalator Runners

Exclusive

Secure a dominant visual footprint along primary staircases and escalators to capture the attention of attendees as they move between facility levels, head toward the expo floor, and navigate the venue. This large-scale placement builds a continuous brand presence, reinforces your market authority, and ensures your company remains top of mind during the highest-traffic moments of T&D.

Secure A Sponsorship or Build a Custom Package

Ready to secure your sponsor package? Looking for something not listed above? We’ll work with you to create a custom package tailored to your goals and budget.

Contact our Sponsorship Team today at pestdsales@ieee.org.

Exhibitor Meeting Suites

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